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By constantly monitoring the market for food, beverages and household products, we offer accurate benchmarks showing how brands and retailers are performing based on key measures. Our dedicated consumer experts use those measures to deliver actionable FMCG insights.
See how you compare to competitors on measures like sales, purchase occasions, penetration, loyalty and more.
Dedicated consumer experts
Get actionable insights to shape and support your marketing and communication strategies and your trade opportunities.
Accurate understanding of hard-to-reach markets
Specialist panels in impulse products, beverages, baby care or pet food are also available in much of our global network.
Kantar’s Worldpanel UK and Ireland operational systems are ‘ISO 9001: Quality Management Systems’ certified by Marketing Quality Assurance Ltd (MQA)