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Knowing where to advertise for the best results can be tricky. The 2022 Kantar Media Reactions study uncovers the top performing media platforms and helps demystify the ever-changing media environment.
What are the most valuable global brands in 2022
Apple regains its status as the world’s most valuable brand in the 2022 Kantar BrandZ global ranking.
Creative sparks
Kantar’s Creative Effectiveness Awards celebrate the world’s most creative and effective ads and reveal what makes them great
Photo: Understanding people is the key to successful innovation
Innovation is still the foundation for brand growth, but today’s disrupted world demands brands innovate differently.
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