For over 75 years, we have been pioneers in understanding people. From consumer panel data to futures consultancy; from neuroscience to exit polls; from large scale quantitative studies to qualitative research, incorporating ethnography and semiotics, Kantar has the insights you need to succeed.

Work with us in the United Kingdom & Ireland to access the full breadth of the Kantar offer, giving you access to our expertise in Business Vision & Strategy, Brand Strategy, Innovation, Brand Experience, Go-to-Market Strategy and Execution, Organisational Capability, Performance Optimisation & Prediction and more.