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Not all creative communication is designed to do the same job, so testing it all the same way might be damaging your profits.
Giving Audi the confidence to air new creative
Helping Nescafé improve its brand image in France
Helping Gatorade create strong digital assets
Illuminating cross-cultural nuances for a beverage brand
A more emotive positioning for a leading candle brand
An agile approach to creating emotive advertising
Creative Effectiveness Awards 2021