Kantar is a data and evidence-based agency providing insights and actionable recommendations to clients, worldwide.
We have a complete, unique and rounded understanding of people around the world: how they think, feel and act, globally and locally in over 75 markets.
We don’t just help clients understand what’s happened, we tell them why and how they can shape the future.
We combine the most meaningful attitudinal and behavioral data with deep expertise and technology platforms to track how people think and act. We help clients develop the marketing strategies that shape their future and deliver sustainable growth.
Shape your brand future.
Shape your brand future is our invitation to clients to collaborate; to define the role that brand plays in their business, and to optimize the performance of their brand.