Erinn Taylor named Senior Vice President, media product management and strategy for Kantar North America Insights

09 August 2022
Erinn Taylor

Kantar, the world’s leading data-driven analytics and brand consulting company, today announced Erinn Taylor has joined its product development team as Senior Vice President. As SVP, Taylor will lead Media Product Management & Strategy for Kantar’s North America Insights business. 

Taylor will report to Jane Ostler, Executive Vice President Creative & Media, and work closely with Jed Meyer, Senior Vice President and Media Domain Leader, to help define and deliver the next generation of Kantar offerings and real-time platforms, using advanced technologies to scale and augment Kantar’s world-class data, insights and advice for clients. 

“I’m delighted to have Erinn join and lead Media Product Management & Strategy for our North America Insights business,” said Ostler. “The media world continues to evolve at a rapid pace, and Erinn’s considerable experience will undoubtedly help Kantar guide the industry in navigating these changes. Erinn brings the strengths and expertise needed to accelerate our product strategy. We look forward to utilizing his skill and having him boost our exceptional team as a trusted leader.”   

Taylor holds more than two decades of global industry experience, bringing a wealth of expertise in fast-growing and fast-evolving products, most recently as EVP, Product & Platform at emotion and behavior insights platform Canvs AI. 

“Kantar is known as a leader and an innovator within the media industry landscape,” said Taylor. “To join the already-impressive product team is an exciting opportunity and I look forward to ensuring our  North America products fit and exceed client expectations, and that our efforts are coordinated across functional areas.”

Taylor has also held a variety of product-management leadership positions, including: Vice President of Software Support at Decipher Inc, Vice President of Technical Sales at FocusVision, Chief Product Officer at Critical Mix and SVP of Product Development at Dynata. He has a BS in Business Admin from California Polytechnic State University-San Luis Obispo and currently resides in California.