Brand equity snapshot

Discover your top brand equity indicators in seconds with BrandSnapshot powered by BrandZ.

Available as a self-serve solution.

Get your brand equity insights instantly and completely free.

Powered by BrandZ, BrandSnapshot brings you intelligence on the strengths and weaknesses of brands across 1000+ categories in 44 markets. Access data from the world’s most extensive brand equity study available for the first time in an interactive dashboard on Kantar Marketplace completely free.

Keep brand equity insights within your reach to build a strong brand and create powerful connections in the minds of consumers.

What makes BrandSnapshot different?

BrandSnapshot is ideal for when you need to:

Get a quick read on the performance of your own and competitor brands within a category
Understand the driving forces behind your brand's demand, ability to justify its pricing and potential to grow in the future
Explore the untapped potential of your brand and identify opportunities to build value

Your brand equity at a glance with BrandSnapshot

Trusted brand equity framework

Make decisions confidently, knowing Kantar's Meaningful Different Salient framework is proven to build brand value and drive commercial success.

Rich competitive intelligence

Compare your brand with core competitors to discover opportunities and manage risks to stay one step ahead of the competition.

Self-serve convenience

Explore BrandZ data in an easy-to-use dashboard to effortlessly access key metrics and recommendations.

Free to explore

Tap into our library of brand intelligence and engage with stunning data visualisations completely free of cost.

How it works

Join Kantar Marketplace

Create a Kantar Marketplace account to access BrandSnapshot.

Explore for free

View and analyse your brand data in a user-friendly dashboard.

Get help anytime

Tap into our 24/7 support and expert service every step of the way.

Brand equity snapshot