Understand the ‘why’ behind the buy, so you can find more shoppers and get them to choose you more often.
How Worldpanel Plus can help you
Worldpanel Plus brings together the UK’s largest community of continuous shoppers to leverage the power of real-time purchase, behavioural and attitudinal data on their daily spend – online and offline – across all sectors, channels, and categories.
Get insights around real-time consumer behaviour closer to the moment of purchase, thanks to smartphone data collection. This means bigger sample sizes and a deeper understanding of shopper choices.
Identify white space opportunities, talk to shoppers in real-time about the motivations behind their purchases, set up trigger surveys in response to specific behaviours, benchmark your shopper satisfaction to your competitors, and more.
Get a deeper understanding of the DIY, Homeware and Garden sectors by exploring home improvement shopper profiles and how they are spending.
Gain valuable insight into the toys sector by exploring the different profiles of toy shoppers, how they are spending, and the impact of their buying patterns.