How Worldpanel Plus can help you
Worldpanel Plus brings together the UK’s largest community of continuous shoppers to leverage the power of real-time purchase, behavioural and attitudinal data on their daily spend – online and offline – across all sectors, channels, and categories.
Get insights around real-time consumer behaviour closer to the moment of purchase, thanks to smartphone data collection. This means bigger sample sizes and a deeper understanding of shopper choices.
Identify white space opportunities, talk to shoppers in real-time about the motivations behind their purchases, set up trigger surveys in response to specific behaviours, benchmark your shopper satisfaction to your competitors, and more.