As grocery inflation shows no signs of slowing, shoppers are reducing their basket spend in various ways and some categories are at more risk than others.
Kantar can help you understand shoppers’ response to financial pressure and the implications for your category. With December fast approaching, now is the time to identify your shoppers’ spending intentions around this year’s festive season.
Learn more about shoppers’ spending intentions around this year’s festive season
Thanks to inflation, it’s beginning to look nothing like Christmas
For retailers and grocery manufacturers, the Christmas period is typically the busiest time of year with spending 14% above non-holiday periods. With rising prices, will shoppers moderate their spending?Read more
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