Retail Execution

Achieve higher success rates, improved field force productivity, more sales at lower cost and win at the moment of truth.

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The Retail Execution solution equips consumer goods manufacturers to deal with an increasing number of retail outlets and requests from retail partners for more shopper-centric and localised sales tactics. It supports them in streamlining their in-store execution process, empowering their field sales to focus their efforts on high-value activities, driving operational efficiencies, and increasing sales.


20%  reduction in overheads due to real process automation
3% revenue growth from retail activity optimisation

Key features

The best and most impactful in-store activities

Get optimised agendas and access to real-time data intelligence to guide store activities and reach the best results.

Visibility on root performance causes and improvement areas

Uncover in-store performance root causes, identify growth areas and drive prescriptive activities, with advanced analytics.

Reducing the financial impact of retail non-compliance

Assess non-compliance, to implement timely corrective actions both at headquarters and in the field.

More information
  • Market segmentation capabilities
  • Route definition and optimisation capabilities
  • Advanced planning tools and flexible management of scorecards to drive the right activities in the field
  • Targets and incentives management tools to aid field productivity
  • Gamification and collaboration tools to track performance against peers and increase collaboration among teams
  • Perfect orders though guided workflow and controlling tools
  • Real-time assessment of the impact of retail non-compliance – assortments, space, pricing, promotions – on sales results to support corrective actions both at the headquarter and in the field


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