ESOMAR TV - Empowering Danone's innovation pipeline through Search Analytics

The ESOMAR TV Congress is just around the corner and Kantar is present as a sponsor.
25 augustus 2023
Kantar ESOMAR - web banner
Inna Ivanova-Genova

Analytics Business Consultant

Join ESOMAR Supercharge in Amsterdam from 10-13 september for four days of interactions and learnings so you can equip yourself with the knowledge, ideas, tools and contacts to take your Insights to the next level. For the first time ever, all the content will be livestreamd through ESOMAR TV!

As a sponsor, Kantar will be present at ESOMAR. Together with Danone, Kantar will be hosting a session on how we helped Danone from insights to foresights. Using search data and artificial intelligence, Kantar was able to identify emerging ingredient and flavour trends for Danone's key categories. Sophia Bulatova (Analytics Business Consultant at Kantar) and Beste Demir (Foresights & Insights Director at Danone UK & Ireland) will share key learnings from this project.

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