Understand trends to help break through uncertainty and take action. Identify trends early to meet evolving customer needs, pivot business models to better align with shifting demands, and foster a deeper connection.
Learn how ET can help your business grow
Going beyond your category
World’s first cross-category search prediction tool that helps clients identify trends from over 500 categories
A superior toolset
Enables to foresee potential demand by identifying trends based on three factors: market and category presence, and brand independence
Truly Global Capabilities
Identifies travelling trends across all markets and languages (except China)
Understand who is doing what, where, when and why, in the context of a category and its adjacencies. Uncover disruptive trends with insights from social media analytics.
Understand which search trends affect the panorama for your category, uncover new news, and gauge the trend momentum.
Use digital data to augment your existing demand space frameworks to uncover the trends, context, and people behind your segments. Take innovation, communication, and targeting strategies to the next level.