Custom Research
Get precise direction for your unique challenges and guidance on the best opportunities in today’s changing marketplace.

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Overview

Get the marketing intelligence you need. As the world’s leading data, insights and consulting company, we know more about how people think, feel, shop, share, vote and view than anyone else. Our quantitative and qualitative experts understand your challenges and discover your opportunities with curated solutions that meet your specific needs.

Key features

House of experts

With top experts in brand, innovation, commerce and more, we understand your business challenges and how to address them.

Cross-cultural insight

With cross-cultural insight from an intimate understanding of 80+ markets, we bring you culturally relevant solutions.

Tailor-made solutions

We draw on existing data and insights and create custom solutions to complement this... and get you the answers you need.

Related solutions
Using proprietary digital and in-person qualitative techniques, uncover human and cultural insights for business growth.
Understand how to best influence the implicit drivers of human behaviour to increase brand choice.
Use technology to understand how people make decisions and engage with content, and what really captures their attention.