If you don’t strategically find new space, you’re leaving the growth of your brand to CHANCE.

Join Kantar brand and innovation experts alongside your peers for an immersive, invitation-only journey to explore NEW SPACE for your brand’s growth. Gain the courage to unlock rich new space for innovation and the boldness to translate it into multi-year success.

This all-new event features provocative presentations, real-life case studies and hands-on discussions. Plus, hear from your industry peers about the opportunities and challenges innovation presents in an exclusive panel conversation with Heineken, McCormick and PZ Cussons. Don’t leave growth to chance; join us in shaping your brand’s journey to success.  

Space is limited – RSVP today to secure your spot. 

When
Thursday 11 July 2024, 2pm – 5pm, followed by drinks 
Welcome and registration from 1.45pm

Where
Hosted at Kantar’s London HQ - Vivo, 30 Stamford St, London SE1 9LQ

"For many brands, one of the hardest things to do is to identify a rich space that is right for your brand and then innovate into it.”

Meet your lab partners
Dr Nicki Morley

Dr. Nicki Morley

Head of Behavioural Science & Innovation

Kantar

Helen Edwards

Helen Edwards

Director at Passionbrand, Columnist & Professor of Marketing at London Business School

Millie Ashbee

Millie Ashbee

Associate Director, Foresight and Innovation

Kantar

Tom Lees

Tom Lees

Creative Strategy Director

Kantar

Simon Bailey

Simon Bailey

Senior Partner

Kantar Consulting

Lindsay Gorton-Lee

Lindsay Gorton-Lee

Brand Strategy Consultant

Kantar

John Portsmouth

John Portsmouth

Senior Client Director & Innovation Expertise Consultant

Kantar

Catherine Haigh

Catherine Haigh

Head of Consumer Insight EMEA

McCormick

In just four weeks...

Using Kantar’s approach, in just four weeks you can go from identifying a space all the way to a concept you can take forward with confidence. Join us and we’ll show you how to…

Identify New Space

Using insight into demand spaces, marginal behaviours and macro-forces, find rich new space in which to be meaningfully different.

Build New Space

Go from opportunity space to execution. Get a taster of Kantar’s accelerated sprint process, where you will build confidence and momentum to realise a new space opportunity and incremental growth for your brand.

Launch New Space

Great products deserve great advertising. Go from executing effectively to continuous learning in-market. 

From top to bottom, prepare for your entire innovation journey, from demand spaces, macro-forces, marginal behaviours, iteration and rapid testing. 

New Space Identify Build Launch
Who is this workshop designed for?

Explore new space for growth alongside your fellow innovators, marketers, and R&D experts.

This workshop is designed for Heads/Directors of Innovation, R&D Directors, Brand Managers, Innovation Managers, Marketing Directors, Growth Managers, Product Managers, New Product Development Directors/Managers, Sustainability champions, Behavioural Science specialists, and Research and Development roles.

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