Brand and Marketing Strategy for Life Sciences
Get the continuous information and expertise you need to optimize performance throughout the entire product lifecycle.

Commercial Insight is the foundation of our expertise, with capabilities that span the product lifecycle from early development to post-launch activities. Kantar's Brand Plus™ Framework brings together unparalleled analytics and expert consultancy to take the long view. We look both forward and backward – identifying opportunities at every point along the journey to optimize brand experience, access and execution.
Client results
Featured solutions
Our Brand Plus™ Framework gives life science brands the expertise to optimize performance through the entire lifecycle.
Identify the levers that allow life sciences brands to reach their potential value. A Brand Plus™ Analytics solution.
Medically relevant guidance for communications planning, message development and testing. A Brand Plus™ Analytics Solution.
Additional solutions
Also within Health
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Real-World Evidence
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Clinical Research & Medical Affairs
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Commercial Planning
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Specialist Consulting
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Data and Analytics