Waste is a big issue because the world is in danger of being over-run with rubbish. Brands have a big part to play in solving this challenge and helping consumers produce less waste is a huge opportunity because there’s a significant value action gap between what consumers want to do and what they actually do.
In our insightful new booklet, ‘Designing for a Waste-Free Future’, we provide compelling evidence on how brands can meet consumer demands for a life with less waste.
Access this comprehensive and free guide to unlock valuable insights that brands need to take to maximize their impact:
- Bringing everyone on the journey by designing products for mass adoption
- Identifying the global issues and the local interventions that reflect the cultural context; and
- Testing transformative approaches through partnerships
Download the booklet