Digital ad testing

See if your ads are strong enough to cut through with Link Now for Digital.


Available as an automated, self-serve or serviced solution.

Digital ad testing
Digital ad testing

Run digital ads people can’t ignore.

Identify which ads are most impactful, so you can avoid being skipped or scrolled over. Vet a single ad or test multiple creative executions to find the winner, looking at key metrics proven to predict sales and brand growth. Do it all at the speed of business, with results in as few as 24 hours.

 

Available for: YouTube, Facebook, Instagram, Twitter, TikTok, Youku and out of context.

Digital ad testing

Protect your budget and your brand.

Don’t wait until your ad is live in feed to find out it’s not working. Using a fast, automated survey process designed to meet your campaign timelines, you can pre-test your creative and know with certainty whether your ads are likely to cut through.

Digital ad testing

Understand ad performance across markets.

Make more confident decisions about using your ads across markets. Quickly verify if an ad you’ve created for one market can be reused in another or get a read on whether the creative for your next multi-market campaign will resonate with your target audience.

Digital ad testing

Assess your competitors’ digital advertising.

Evaluate your competitors’ digital ads to learn about their strengths and weaknesses. See how your creative measures up against other brands in your category - with ad testing that’s fast enough to keep up with your market.

Agile ad testing without compromise

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Fast, yet powerful

An automated survey process delivers cost-effective, high-quality ad test results in as few as 24 hours.

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Proven methods

Backed by learnings from 13,000+ digital ad tests, we’ve put a lot of thought into research rigour - so you don’t have to.

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Results at your fingertips

Easily understand your results with intuitive analytics dashboards or export to PowerPoint and share with your team.

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Support when you need it

Whether you choose self-serve or serviced by Kantar options, you’ll always have access to expert support.

Choose a service level that meets your needs

Self-serve

  • Set up and launch your own ad tests, with no survey programming expertise required
  • View your results in the platform as soon as your survey has finished, plus export to PowerPoint
  • Easily share your results with colleagues using a group-level account
  • Access and compare past projects
OR

Serviced by Kantar

  • Have your Kantar team set up and launch the survey for you
  • View your results in the platform as soon as your survey has finished, plus export to PowerPoint
  • Have your Kantar team talk you through the results, including a written summary evaluation
  • Easily share your results with colleagues using a group-level account
  • Access and compare past projects
  • Option to add up to two custom questions at an additional cost

Pricing and availability

Pricing

29 markets

Argentina, Australia, Brazil, Canada, Chile, Colombia, Czech Republic, Denmark, Finland, France, Germany, Hungary, Indonesia, Ireland, Italy, Japan, Mexico, Netherlands, Peru, Philippines, Poland, Singapore, South Korea, Spain, Sweden, Thailand, Turkey, United Kingdom, United States of America

Pricing

Factors that may impact pricing include:

- Adding custom questions to the standard survey

54 markets

Argentina, Australia, Austria, Belgium, Brazil, Bulgaria, Cambodia, Canada, Chile, Colombia, Croatia, Czech Republic, Denmark, Ecuador, Egypt, Finland, France, Germany, Ghana, Guatemala, Hong Kong, Hungary, India, Indonesia, Ireland, Italy, Japan, Kenya, Malaysia, Mexico, Myanmar, Netherlands, New Zealand, Nigeria, Norway, Peru, Philippines, Poland, Romania, Russia, Saudi Arabia, Singapore, Slovakia, South Africa, South Korea, Spain, Sweden, Taiwan, Thailand, Turkey, United Arab Emirates, United Kingdom, United States of America, Vietnam

Contact us to get started